According to the organisation, the show exceeded the most optimistic expectations, with news and solutions for farmers. "From field to table, the produce industry has shown that it works continuously to reinvent itself and produce more, higher quality and lower cost, developing products in attractive colors and shapes in order to delight the eyes of the final consumer increasingly demanding . In business, the sum should exceed R $ 100 million."
"The differential of the show was, once again, at the technical level of the public who visited the Hortitec. This is because most of the invitations were distributed by the exhibitors themselves to their current and potential customers. As only those who visited the event have a real interest in the sector, the environment is totally geared for business."
Our reporter on site, Frank de Greef of Fleurizon, was so kind to give us an impression of the event.
Click here to see more photos taken by the organization of the show at hortitec.com.br.
The 24th edition of the show is already scheduled. It will take place from 21 to 23 June 2017 from 9h to 19h, also at the Pavilion Expoflora, the avenue Maurice of Nassau, 675 in Holambra SP.
For more information
Hortitec
www.hortitec.com.br