Thailand: Orchid exporter plans to double growth in 5 years
With 36 years' experience in the business of exporting orchids, Prayoon Orchids founder and managing director Prayoon Ployphommas acknowledges that the company has been at a disadvantage in regard to floral technology in particular, when compared with orchid producers from advanced markets - and especially the Netherlands.
For example, for Phalaenopsis orchids, his company's plants take 25-26 months to reach maturity, whereas Dutch orchid producers need only 18 months, he said.
On price and quality, Prayoon Orchids is able to attract customers, but some buyers prefer spending their money if an orchid wholesaler can deliver flowers within a shorter time, he added.
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