For more than 30 years, National Garden Bureau (NGB) has been showcasing and promoting their members' new plant varieties in the inspirational program appropriately named “New Plants.”
December is when many are planning their product line-up and garden selections for the new year. A complete selection of the newest varieties available for the coming year can be found at https://ngb.org/new-plants/
Photos, descriptions and other resources are available on National Garden Bureau’s website: www.ngb.org.
Promotion works
NGB has long been promoting its members' new plants. Over time, this program has generated consumer and industry publicity. The NGB urges the entire industry—breeders, brokers, seed companies, growers, nurseries and garden centers—to highlight these flowers and plants when planning their 2019 marketing.
Publicity of the 2019 “New Plants” to the garden writer community began in August 2018 during the GWA Annual Symposium in the NGB sponsored “New Plant Showcase”. Publicity direct to the consumer will begin in January 2019 via the NGB e-newsletters and social media posts. Visit the National Garden Bureau website to download photos, logos, slide shows and much more. These tools will help the home garden industry promote these new varieties to consumers and encourage gardening.
Speakers who are speaking about new varieties can download PowerPoint presentations for edibles and/or ornamentals from the NGB SlideShare account.
You can also follow NGB on Facebook, Twitter, Pinterest and Instagram and share the posts about these featured products.
For more information about this program and/or membership in National Garden Bureau, email Diane Blazek