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After a 15 year career at the company

Lourdes Reyes is retiring from Ball SB

Lourdes Reyes is retiring from Ball SB following a career at this breeding company of over 15 years. Started as Sales Director and finally as a Marketing Director, she has been instrumental in the path Ball SB has followed over the years, introducing new and innovative products to the cut flower industry around the world. 


Lourdes Reyes at different exhibitions all over the world.

"We will miss Lourdes' energy and enthusiasm when it came to introducing new produces", says Joaquin de La Torre, Managing Partner and Managing Director Ball SB. 

Lourdes Reyes: "Ball became a family to me and I am grateful to them for giving me the chance to thrive in the fresh cut flower industry." And she will remain in the industry. "Even though I am retiring from Ball SB, I wish to remain in the industry."

All responsibilities Lourdes had until now have been passed to Juana de la Torre and Alvaro Andres Gomez and their teams. 


For more information:  
[email protected] 

Ball SB
www.ballsb.com