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Make no-contact work for your floral business

The spring of 2020 will be unlike any other green industry businesses have encountered. We’re all navigating a new landscape shaped by a global pandemic and changed consumer habits.

One thing that remains unchanged, however, is the annual bouquet of spring holidays. Mother’s Day, which occurs on May 10th, is particularly popular for many florists. Sharing flowers as a symbol of growth, happiness, and vitality lives on among consumers, despite many florist businesses being deemed “non-essential.”

While current restrictions and mandates vary widely by state, many florists are adapting their businesses—and are allowed to operate—for “no-contact delivery.” It’s one way to protect the health and safety of employees and customers, while also helping businesses continue operating.

No-contact delivery is just what it sounds like: a way for your customers to choose, order, and receive your products without needing to go inside a brick-and-mortar location or make an in-person payment. Hortica compiled a list of recommendations explaining how to make no-contact deliveries (or pickups) work for your business.

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