De Ruiter East Africa introduces novelties during open days 2022

From 21 to 25 February next De Ruiter East Africa (DREA) hosts its Open Days. Come and see the wide range of standard cut roses, the world-famous series of Bubbles spray roses, and get an exclusive taste of this year’s novelties.

The growing popularity of the number 1 flower
The demand for standard and spray roses has increased significantly over the years. The popularity of the worldwide number 1 cut flower brings a constant challenge for a breeder, grower, trader and florist to keep on innovating and improving the offer. With the 2022 introductions De Ruiter East Africa (DREA) aims to meet the critical demand for quality and innovation for the whole floral chain.

From top left going clockwise: Trivia, Fire Flare, Comache and Sunniva

Standard rose novelties
DREA brings no less than four new standard roses to the market this year that will be displayed during the Open Days:

• Rose Sunniva is a new yellow rose that has noted a top score with flower professionals during De Ruiter’s event Exposed 2021 Retail.
• Rose Fire Flare is a warm bicolor intermediate rose, a true eyecatcher for both growers and traders.
• Rose Comanche is the darker orange version of the well-known rose Tropical Amazone, with excellent production numbers and 12-14 days vase life.
• Rose Trivia is a beautiful light pink rose that was already introduced on the Dutch auctions last year. This rose is performing very well in Kenya.

Popular spray roses
The popularity of spray roses is astounding these days. De Ruiter’s world-famous Bubbles series is beloved with traders and florists. For East African growers, there is plenty top choose from, ranging from regular spray roses to real niche varieties. Some of the trendy sprays are Misty Bubbles, Lavender Bubbles, Constellation, Marvellous Bubbles, Coral Bubbles, and Peony Bubbles.

Bubbles series, with (starting from top left going clockwise), Coral, Marvellous, Lavender and Misty.

Open Days 2022: When & where
De Ruiter East Africa (DREA) will host its Open Days in week 8, from 21 to 25 February 2022. Growers are very welcome to visit De Ruiter’s Nursery in Naivasha, Kenya, during this week. 

Peony Bubbles