The Wave Petunias and Cool Wave Pansies consumer-facing website has been re-launched this year with an updated design. The refresh promises to drive brand awareness, provide completely mobile-friendly navigation, as well as showcase help and ideas for new and existing plant shoppers. WaveGardening.com assists home gardeners as they choose the best Wave plants for their garden, and offers an online library of blog posts and videos to achieve the best garden success.
“Perfect for the new plant lover or the established gardener, the new website looks amazing on any device, and is only a touch away from fun and inspiration,” says Claire Josephson, Wave Brand Manager. “PanAmerican Seed is thrilled to refresh WaveGardening.com; it meets the needs of not only our dedicated Wave Fan Club audience, but it shows commitment to our retail customers, too, as we promote fun and engaging digital and social content for shoppers.”
Some of the highlights of the NEW WaveGardening.com include:
• Quick access to Help & Ideas, including the Wave Blog, a How-To Library, plus a Frequently Asked Questions section of garden resources.
• An updated Wave Fan Club that shares user-generated Wave Gallery photos, and a digital art download area.
• Full plant details on all Petunias & Pansies, along with inspirational photos of plants in-use to aid the purchasing decision.
• The new WaveGardening.com also customizes the site experience for different market regions: U.S., Canadian, and Australian Wave Fans will see seasonal content for a more tailored visit.
For more information:
Wave Gardening
www.WaveGardening.com