The Iberflora is on. The international plant and flower, landscaping, technology, and DIY garden fair opened its doors for its 52nd edition yesterday. For three days, 435 brands will be on display in a show area of 35,000 m2 in Valencia. Frank de Greef of Fleurizon is also visiting the show and sent us some pictures. It seems that the show had a slow start yesterday, yet today is different, and people are flocking to the show's venue. Last year, the show welcomed nearly 18,500 visitors.