With its white, pink and red shades, the cyclamen may still be known as a window-sill flower, but for some time now, Glastuinbouw Nederland has been promoting the cyclamen as an outdoor plant as well. After all, this colorful plant deserves to be more than a house plant, thinks Peter Rodenrijs. He was present at Plantarium | Groen-Direkt, surrounded by cyclamen to promote it.
"On behalf of 44 growers, I am here to promote outdoor cyclamen. They are beautiful, little plants that are suitable for both indoor and outdoor use. I have them myself at the front door of my home, they certainly brighten up the place," he says.
Cyclamen as an outdoor plant
"Actually, many people don't know that the cyclamen can also be used as an outdoor plant in autumn," Peter explains. "The Garden Cyclamen is specially developed for outdoor use and is easy to maintain. They do very nicely on a balcony or terrace, and as mentioned at the front door. Even during a mild winter this plant can survive, but when night frost comes in the Garden Cyclamen season is over."
Collaboration and promotion
All the growers involved promote the cyclamen as an outdoor plant. The cooperation allows them, for example, to participate in fairs, and to have taken care the photography and the website. Through the joint efforts, the growers hope to further promote the versatility of the cyclamen, and inspire consumers to use this bright plant outdoors.
For more information: 
Garden Cyclamen
Tel: +31(0)85 0036 400
[email protected]
www.cyclaam.eu