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IFTF 2024 comes to an end

After two colorful days, the IFTF is coming to an end. At 5pm, the Expo Greater Amsterdam will close its doors, concluding the 14th edition of the IFTF. How was the show? So far, the exhibitors are pleased. Traditionally, the show is attracting visitors from all over the world. Striking this year is the increased number of visitors from the US. Once again, it was a real buyer-grower exhibition.

This year, it is the first time that the show is held from Tuesday till Thursday instead of Wednesday till Friday. Whether this shift will positively impact the visitor numbers has to be seen. However, there are high expectation because it's a trend that you see at many exhibitions in many countries.

FloralDaily is also exhibiting at the show, handing out their free Greenhouse Guide. And of course, our editors are present, taking pictures for their traditional photo report and looking for the latest news.

Pro Ecuador organized a country pavilion at the IFTF 2024, build with recycled pallets and natural materials. Juan Carlos Yepez from Pro Ecuador says: "IFTF 2024 has become our most important promotional event outside Ecuador."


The team of Soex Flora, an Indian rose farm


Ravikumar Sivalingam and Ruud van der Gaast of Rosebud, one of Uganda's largest rose growers, with Martin Westerhout of Roses and Flowers Consultancy

"IFTF 2024 is a fantastic opportunity for Rwanda to establish meaningful connections with buyers worldwide," stated Ms. Janet Basiima, Division Manager of Export Markets Development & Innovation at NAEB.


The team of Mecaflor launching their new sleeving machine that attaches flower food to the sleeve