Lohith Reddy, a 31-year-old from Kommasandra in Bengaluru, Karnataka, traded a promising tech career to grow flowers — a decision that has blossomed into a Rs 7 lakh/month venture.
Coming from a family of traditional farmers, he was no stranger to the hard work and discipline required in agriculture. His family owned four acres of land in Kommasandra, where they grew crops like ragi and lentils.
After completing his engineering degree in electronics from Vemana Institute of Technology, VTU, he was expected to take up a secured job in the tech industry like many of his peers. But the young graduate had other plans.
Lohith's interest in flowers began during his school years. His cousin, Gopal S Reddy, who had been growing and selling flowers since 1995, played a crucial role in sparking his curiosity. When his cousin shifted to protected cultivation farming, he was actively involved in the day-to-day activities.
Read more at The Better India