1-800-Flowers.com and Uber Technologies have announced a new collaboration leveraging Uber Direct, Uber's white-label delivery service, to help florists nationwide fulfill more orders. The announcement comes just ahead of Valentine's Day—one of the busiest floral holidays of the year.
Through this collaboration, the 1-800-Flowers.com network of local florists, BloomNet, can tap into Uber Direct's extensive delivery technology and network to enable faster, more flexible deliveries, and meet demand during peak holiday surges and year-round.
"Valentine's is one of the most important and demanding weeks for florists. This year, we anticipate delivering about 24 million stems for the holiday," said Jon Feldman, President of BloomNet. "Our team is constantly out in the field personally visiting and building relationships with the thousands of shops in our floral network. We understand the logistical delivery challenges surrounding peak holidays such as Valentine's Day, so we've teamed up with Uber Direct to provide our network with additional support. With Uber Direct, our florists can further their delivery capacity, ensuring more people can show their love and appreciation with fresh flowers—without compromise."
"We're thrilled to join forces with 1-800-Flowers.com year-round, but especially to make this Valentine's Day gifting seamless," said Kiran Vinta, Head of Uber Direct for the US & Canada at Uber. "With Uber Direct, florists can meet increased demand without logistical bottlenecks, ensuring that no bouquet—or heartfelt sentiment—goes undelivered."
For more information:
www.1800flowersinc.com