Thailand has a deep-rooted culture of offering fresh flowers to divinities and serves as a cradle of orchid delicacy. From Dendrobium and Vanda, to a myriad of rare and unique orchid varieties, these exquisite blooms are exported worldwide in the forms of cut flowers and potted plants.
While we enjoy the rich sensation of orchids, there are several entities working passionately behind the scenes that should be praised. Thai Orchid Exporter Association (TOEA) since 1979 has been promoting and developing Thailand's orchid industry tirelessly. It is renowned for supplying vibrant and long-lasting flowers and developing various techniques to meet market demands. TOEA has successfully introduced LytoFresh™ technologies under the leadership of its President Miss Kritsana Meekham, and has significantly extended the vase life and quality of orchids for long-range shipping and received satisfactory comments from their clients.
Kritsana said: "During the COVID-19 pandemic, supply chain for fresh orchids in Thailand was in total chaos. However, we noticed that flowers treated with LytoFresh technologies remained in excellent condition and were able to satisfy our consumer's expectation, even 30 days after harvest."
© Thai Orchid Exporter Association
Every year TOEA sends delegations to global orchid events and forums. Mrs. Sujin Wongwatthanakan, the CEO of Super Fresh, as well as one of the team of experts, has constantly tried to stay informed on current trends in the industry. Being a major user of LytoFresh herself, she is happy to introduce LytoFresh in Thailand. She encourages other members of TOEA to aggressively explore this technology protocol for post-harvest optimization. "The LytoFresh was developed by Lytone Enterprise in Taipei and has upgraded the floral industry in Taiwan for decades. We also witnessed how the LytoFresh has enabled us to supply premium cut flowers to South Korea without hindrance. The market demand is large and we encourage all the TOEA members to explore various ways to use this protocol in order to take advantage of the excellent technology with special angles for Thailand." said Sujin.
© Thai Orchid Exporter Association
Orchid enthusiasts from all over the world are invited to join this exciting journey of discovery and innovation, envisioning the boundless future of exquisite Thai orchids.
For more information:
Thai Orchid Exporter Association
thaiorchidexporterassociation.com
Lytone Enterprise
www.lytone.com